This course defines Social Media and highlights the differences between your personal and professional social media accounts. Learn the benefits of using social media to build your brand and elevate your company’s profile. Discover how to leverage social media sites to consistently update and improve your marketing strategy.
The General Services Administration (GSA) manages federal acquisition and awards processes in 10 online websites which are now being merged into one. This course will help you navigate the official U.S. government website for people who make, receive, and manage federal awards.
Your capabilities statement is your company’s resume. It is often the first contact you will have with Procurement Decision Makers (PDM). Do you know what a Capabilities Statement is, or why it is so important? Do you know the five key areas for your capabilities statement? If your capabilities statement is the best way to get your foot in the door, wouldn't you want it to provide your company’s information in the best, most efficient way? This session defines what a capabilities statement is, why it is used, how to create one for your small business, and the information you should include in each of the five sections to effectively market your business to PDMs.
The purpose of this training is to help the Veteran-Owned Small Business (VOSB) and other small business community understand what teaming strategies are in terms of doing business with VA and other federal agencies and understand the options for implementing teaming strategies.
This course provides Veteran-owned and other small businesses with the necessary guidance on mitigating risk when discussing potential VA opportunities with VA procurement decision makers (PDM); when attending a VA OSDBU hosted engagement; or when responding to a potential VA opportunity. Risk mitigation strategies include building an effective capabilities statement, teaming as a subcontractor, or teaming as a Joint-Venture.