Reducing churn is fundamental to the success of every SaaS company, so we're diving into how to use HubSpot to reduce churn for our first SaaS East Coast HUG. We'll take a closer look at what you have available to you within HubSpot's platform and how you can apply it to check the temperature of your customers, get feedback and recommendations on current and future products, keep them updated with upgrades and things to come, and encourage engagement and referrals.
This workshop is a must if you are considering an NIH submission. In addition to up-to-date information on the SBIR/STTR programs, you’ll receive detailed instruction on developing a competitive proposal for the National Institutes of Health’s (NIH) SBIR/STTR program. Ideal for those targeting the September 2021 NIH SBIR/STTR omnibus deadlines! Expect to learn: Registration process necessary for submission Strategies for targeting your proposal to meet the reviewers’ expectations How to approach each section of the proposal Common pitfalls and how to avoid them, and more! Writing Your Specific Aims Page: How to Capture the Reviewers Interest and Distinguish Your Project from all the Others This event is funded in part through a cooperative agreement with the U.S. Small Business Administration. Presented by: BBC ETC, with short discussion on NIH Aims by Amir Rahbar of NCI TIME: 8:30AM-2:30PM COST: Virginia based companies/Va. University $25; All Others $75 REGISTER on the CIT Event Calendar HERE
America’s SBDC is rolling out a nationwide cybersecurity awareness campaign under the North Star CMM model. This campaign is firmly based on the Cybersecurity Maturity Model or CMMC Level 1. The guidance within Level 1 CMMC will address the basics of cybersecurity awareness that all small businesses need. SBDC clients will soon be getting requests to show they are "cyber aware" and as a consultant we need to be able to define what that means. This course will provide real-world examples of what CMMC Level 1 means and how it applies to small business. The content will be presented in a non-technical fashion and will directly relate to the way we do business as SBDC consultants and the way our small business clients view cybersecurity. Join us for this one-hour program with up to an additional 30 minutes for Q&A. Learn more about cybersecurity, the North Star CMM model and how it can help you improve the resilience of your clients and help them protect the value they work so hard to build within their businesses.
Coffee with CIT GAP Funds will be taking a break from our normally scheduled panel discussion series in observance of Memorial Day. We will meet to break into small group discussions, however, so please RSVP here if you're able to join. 9AM - 10AM via Zoom.
Every store, restaurant and town in Virginia should plan a reopening celebration to welcome everyone back to shopping, dining and buying local. Your reopening event can be part of a larger town celebration such as a summer festival or 4th of July party. Or it can be an event just for your store or Main Street. Hosting any kind of event requires planning and organization. Chances are it’s been a while since you planned an in-person event and now you’ll need to consider extra details to ensure you follow social distancing, masking, and other COVID-19 safety measures. Join Marc Willson of the Virginia SBDC to talk about planning and hosting a celebration event in Summer 2021.
Join us and learn how to create and/or better manage your WordPress website! Are you looking for a simple, yet effective website to use for your business? WordPress might be a good option! In this workshop, we’ll cover “the basics” on creating and updating a WordPress site, including: · User management · Page creation and editing · Image and video uploads · Plugin management · Linking to social media
Cyber Awareness training for small businesses is vital! Businesses are encouraged to invite members of their team to learn about the basics of cyber awareness and training. This webinar is presented twice. Please register for the session that best works with your schedule. The information covered is identical in both sessions.
Franklin Southampton Economic Development, Inc. (FSEDI) in partnership with the Hampton Roads Small Business Development Center and VECTEC Solutions will be offering a ‘Basics of Search Engine Optimization (SEO)’ virtual workshop. The free business enrichment class will take place Wednesday, June 9th from 12PM-1PM. The class will be taught by David Hoegerman. Hoegerman is the Senior Manager of Online Marketing for Homes.com, overseeing Search Engine Optimization and New Content. He has been actively managing Search Engine Optimization and Search Engine Advertising Campaigns for over 17 years and has helped over 100 businesses ranging from independently owned companies to one on the Fortune 500 list. The workshop will explain how to effectively utilize and analyze the “Search Engine Optimization” function of information search platforms, such as Google. SEO has long been the most economic means of delivering highly qualified traffic to web sites and into the doors of businesses but as search engines have become more complex, so too must the approach evolve.
Join us on Friday, 6/11 at 9AM via zoom for Coffee with CIT GAP Funds. Evans McMillion of 757Accelerate will join us to talk about why you should consider an accelerator program. Then Aston Pierce of Edison Partners, Aurelia Flores of New Markets Venture Partners, Manesh Gupta of MAAN Ventures, Daniel Clark of 757Angels, and Mike Leffer of Early Light Ventures will join me to talk about what types of investments they make, how they source deals, what traction means to their fund and what tech areas they are excited about as we come out of the pandemic. Followed by an optional small group session with our panelists.
Join us if you’re interested in pivoting more of your efforts to ONLINE SALES. This session will cover: · The variety of websites available, the possibilities for upgrading yours to better accommodate online sales and the estimated costs to accomplish this! · The various e-commerce platforms available and how to select the best based on your specific business needs. · How to setup and manage your online storefront or service portal and how to use data and marketing to maximize returns.
Join Kathy O'Keefe and Chris Van Orden, along with the Alexandria SBDC and Virginia SBDC Network, in this session on the supply chain. For many, bare toilet paper shelves and “one per customer” restrictions on eggs in 2020 shone a spotlight on supply chains for the first time. Less visible were the disruptions in non-consumer sectors and the impacts on a variety of other businesses. Relatedly, there has been ongoing conversations about reshoring in the wake of the pandemic. What does all of this mean for small businesses that are looking for ways to future-proof their supply chains? In this session, participants will consider what they can do to make their businesses more resilient to future disruptions.
Join us on June 25th for an IPF focused Friday Forum. The Business Network for Offshore Wind’s International Partnering Forum is the largest offshore wind conference in the North America and it’s being held in Richmond, August 24-26. We will share tips on preparing for IPF, get input from host sponsors, and help you make the most of the conference.