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How should you get started in marketing? What’s the best way to use a limited budget?

In this class, Tom Powell (The Addison Group) and Brian Forrester (Genie Jar Digital) share tips and tricks from over 25 years of marketing.

You’ll walk away with an easy-to-use blueprint for effectively marketing your business. Focused on interaction and practical exercises, you’ll discover:

-A simple “1 Page” marketing plan

-Your one-liner

-Your best website headline

-Your target market

-Your brand personality

-Your lead magnet

-Your bullseye product

-Logo tips

-Website essentials (and a live review of sites)

Using stories and personal examples, Tom and Brian will help you create your custom marketing plan. By the time the class is complete, you’ll have a ready-to-use framework for your business.

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